Socially Does It :: How Aussies Instagram

Well done to The Works and UTS for pulling together the first profile of Australian Instagram usage!

Apparently Melbs loves a bit of insta-action the most.

(Seems this is collated by geotagging of images – but could this result just mean Melburians are more diligent that geotagging than other Aussies? Hmmmm…)

Where all insta-ing our dinner at 8pm… and our weekend shopping hauls at 5.


And we’re very patriotic and ‘love’ the ‘good’.


These results gives social media managers some interesting insights when might be the best time to publish critical posts, and the hashtags that could be used help them be found.

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